How To Get Your eCommerce Customers Sharing Like Crazy

Are your acquisition costs on Facebook increasing each month?
And are you tired of paying Facebook for customers that buy once then disappear? Or worse, ask for a refund a few days later?
Are you jealous of those brands that actually stand for something and have built a community of raving fans that just keep buying month after month?
If you answered YES to any of the above, you are in the right place.
But don’t worry, it’s not your fault, many of the “guru’s” out their teach short term dropshipping with Facebook Ad strategies that can produce quick revenue but will ultimately lead you back to square one.

Today, I'm going to share a different approach.

An approach to building a brand that your customers care about, leading to long term profits and a business that you could potentially sell for a massive windfall.

I'm going to let you into a secret that only the biggest and best brands in the world know...



Buying ads on Facebook generates awareness...

Your customers telling their friends about your brand is Advocacy.

You may be wondering:

“Yes Tom, this is interesting but why wouldn’t I just spend my time and money on Facebook ads to get more customers?”

And I would say: yes you should invest in multiple advertising channels, but before you make the decision, check this out:



Click Through Rates on links posted by micro-influencers are over 4 times LARGER than Facebook Ads.

And it get’s better, check out the Cost Per Acquisition of ALL other acquisition channels compare to micro-influencer posts:



Customer acquisition costs from micro-influencers are 10 times less than Facebook ads.

At sTitch Leggings (our Shopify store), we figured this out... and the results have been amazing.

For example, I just got this message from a Sneez user:



The answer to that question is yes, all of the user generated content on our male leggings Shopify store and social channels is produced by our customers because they WANT to spread the word (and we reward them for doing so ;)).

Sustaining 20% month on month growth for your Shopify store is no small feat.
A sneaky Facebook Ad “hack” is going to get you no further than the free Shopify app that “boosts sales by 72% in a matter of minutes”.

No, in order to sustain 20% month on month growth you need to create a real brand with real, loyal customers. And I’m about to show you EXACTLY how to do that.

But before we jump in, let me tell you a little about our Shopify Store.

4 years ago, my two best friends and I started an Shopify store selling leggings for men (yep, don’t ask).

"We had NO IDEA how to sell things online".
But we did create a strong brand, mission and story.

This meant that a high percentage of the buyers that did find our store, became Advocates that produced brand related content for us and sharing on it social media, bringing us more customers.

We now call this the Social Selling Cycle:

Customer buys
Customer creates and shares content on their social profile (bringing more customers)
We use the content to improve conversions and social proof
When we did work out how to buy customers from Facebook/Google, each one was MUCH more valuable.

We used this user generated content on our social media channels for increased engagement and on our Shopify store for MASSIVE social proof.

The only issue was that these tasks:

Chasing customers to create and share content
Giving rewards
Managing and distributing the user generated content
...were VERY time consuming.

So we decided to automate EVERYTHNG.

And after 4 months of coding...

We were able to save 1-2 hours each day by fully automating the Social Selling Cycle.

As I started to share our results with my network of Shopify store owners, we started to get people asking if they could trial the software.

Over the past month, we opened the door to 387 awesome Shopify brands who are now using Sneez to automate their Social Selling Cycle & drive 20% monthly organic growth.

In fact, we just analysed the data from those 387 Shopify stores and found that the average conversion rate for a Shopify product page with a Sneez feed loaded in the past 3 months was 4.4% Vs 3.0% for those without a Sneez feed present.

Yep, by simply creating a free Sneez account and loading on some content onto your product pages that your customers have already created for you... you can make 50% more sales from your existing traffic.

Here is a user generated content Submission from last week:



This customer has a total of 844 followers, but you can see from the image above... these people actually engaging with his authentic (but still branded) content.

And here is another from this morning:



The wonderful thing about getting your customers (or “micro-influencers”) to promote you is that their followers are REAL, engaged people.

REAL people that by definition... are a perfect audience for your products, as their friend was attracted to your brand. Us humans often befriend people that are similar to us.

Let’s recap, we use the Sneez to:

Incentivise our customers to share by sending automated post purchase emails
Find the content automatically when they share
Automatically add the content to our product pages and social channels for MASSIVE social proof
And what do we offer our customers in exchange for this user generated content?

We simply give access to the invite only sTitch Style Club (a Closed Facebook Group) and offer to repost their content on our social channels.

So you could say that we get a MASSIVE social advert for free... yep, there are no hard costs associated with those rewards.

You could say that if you are not harnessing this process in your eCommerce marketing strategy, you are leaving free money on the table.

Back to the process, this post was detected by Sneez and brought into the Sneez Dashboard as the customer used the hashtag #stitchleggings:



We approved the submission, automatically delivering the reward to the customer and then automatically feeding the user generated content onto our Shopify product page for MASSIVE social proof:



And as you can imagine, adding this user generated content feed to our product page has led to a significantly increased conversion rate:



Sneez shows that our product pages WITH a Sneez feed are converting at 10.71% whilt those without are converting at 8.25%, that's a 2.46% increase in conversion rate, just by loading on this user generated content.

This is the beauty of the Social Selling Cycle:

Customer buys
Customer creates and shares content on their social profile (bringing more customers)
The brand uses content to improve conversions and social proof
The more you optimise (and automate) Steps 2 and 3, the faster you will grow.

At Sneez, we live for creating, quality win-win relationships with our customers.
This is how we grew our male leggings Shopify store and is really how all long term, sustainable businesses are built.

By forging strong relationships and partnering with customers to enable them to reach their goals.

This basically means, that when you integrate the Sneez software with your Shopify, you are not just another number, you join the movement...

A tribe of awesome brands striving to deliver real value to every client, customer, supplier and partner they interact with.

Look to the right and click "Get Started" then add you Shopify store URL to claim your free Sneez account to optimise and automate your Social Selling Cycle, so you can take advantage of your most profitable marketing channel: your existing customers.

Still not sure if Sneez is for you?

Sure, here is what some current Sneezer's had to say:

I love that it takes the heavy lifting of generating social traffic off our hands and literally automates the entire process for us. I can truly ‘set it & forget it’ and the software will make sure our customers are sharing the word about our products. It’s ‘Miracle Gro’ for the growth of our brand and tribe!

Matt, The Chattanooga Butter Company

It’s just an absolutely fantastic idea… Sneez puts social proofing on steroids! Plus customer service is top notch; couldn’t find anyone who cares more about their product working seamlessly and intuitively!
Anna, StrictlyViral.com

(Finally, we are not sure how long will remain free for, so I would recommend claiming your free account today before we start charging $50 per month)